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Monday, April 27, 2009

ERIE MICRO BREW FESTIVAL

Spring is here and the beer is flowing at local brew festivals around the country! Recently, Yuengling teamed up with Edinboro Beverage to participate in the 2009 Erie Micro Brew Festival. The festival was held at The Brewerie at Union Station in Erie. This festival was established in 2007 and has been growing in popularity ever since. This year, Yuengling joined the twenty two other brewers that were showcased at the festival. This year’s event saw over 1,000 attendees, between the two sessions, and there were a great selection of brews available to sample. At the Yuengling booth, we featured the Light Lager, Lord Chesterfield Ale, and Porter brands. Fans enjoyed all of these brands, and also gave us some positive feedback regarding our current advertising campaign. Thank you to everyone who came out to enjoy the day with us at the 3rd Annual Erie Micro Brew Festival.

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