Taylor's Refresher, the Napa Valley drive-in burger joint that has been serving burgers for over decades (and is in my book), apparently made a big deal this week about changing their name to Gott's Roadside Tray Gourmet. It's a strange combination of words, but a good way around some legal crap the Gott Brothers were apparently going through. I have no problem with the new name as long as the burgers are still amazing. However, I'll bet the Taylor's Refresher brand will be a hard thing to shake.
Sunday, March 28, 2010
Taylor's Refresher in Napa Changes Name
Taylor's Refresher, the Napa Valley drive-in burger joint that has been serving burgers for over decades (and is in my book), apparently made a big deal this week about changing their name to Gott's Roadside Tray Gourmet. It's a strange combination of words, but a good way around some legal crap the Gott Brothers were apparently going through. I have no problem with the new name as long as the burgers are still amazing. However, I'll bet the Taylor's Refresher brand will be a hard thing to shake.
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